GTM Specialist at Cyces · 2x Founder

Siddarth Vijay Anand

GTM Specialist · 2x Founder · Outbound & Pipeline Systems

Most outbound and pipeline motions stall on unowned leads and guesswork. I engineer B2B go-to-market systems—combining sub-15 minute inbound routing, AI-driven deal enrichment from Gong calls, and deliverability-hardened cold outreach—that convert cold accounts and inbound interest into closed-won revenue.

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TRACK RECORD

Measurable outcomes delivered

80% MoM MRR Thias AI (Acquired)
Scaled AI navigation startup across 5 consecutive months of compounding growth before acquisition by an SAP consultancy.
<15m Response SLA Cyces Innovation Labs
Cut first response time from 2+ days down to under 15 minutes across 3 businesses 24/7, covering US leads outside local hours.
35+ Enterprise SQLs Founder Outbound
Generated 20+ SQLs in <2 months at Thias AI, and booked 15+ qualified enterprise leads at Accessify AI (including 2 top Indian banks).
~0 Unassigned Deals Routing & Triage
Eliminated 200+ stagnant, unowned opportunities with automated scoring and Gong-enriched routing, prioritizing high-yield deals.
EXPERIENCE & VENTURES

Where I've built and operated

GTM Specialist

Cyces Innovation Labs LLP · Sep 2026 – Present
Services + 2 B2B SaaS Products

Leading go-to-market systems and pipeline operations across three distinct business units (services company plus two B2B SaaS products).

  • Inbound Routing & Priority Scoring: Inherited 200+ stagnant, unowned opportunities and multi-day reply lag. Built automated routing and priority scoring that brought unassigned opportunities close to zero, ensuring reps engage high-intent, high-value deals first.
  • Global Speed-to-Lead: Slashed first response time from 2+ days to under 15 minutes across all three businesses, maintaining round-the-clock SLA adherence for US leads outside local hours.
  • AI Deal Enrichment & Gong Intelligence: Built automated enrichment workflows that generate prospect briefs, formulate bespoke pitch angles, and search Gong call recordings for matching closed-won deals. Automatically routes clear ICP fits to AEs and edge-cases to SDRs.
  • Targeting & Outbound Campaigns: Define ideal customer profiles (ICPs), map buyer pain stacks, and execute high-conversion outbound campaigns.

Co-Founder (Technical Build & GTM)

Thias AI · Feb 2026 – Jun 2026
Acquired by SAP Consultancy

Co-founded an AI navigation layer that transforms legacy applications into chat-first products via a lightweight three-line integration. Spearheaded the technical architecture and end-to-end commercial engine.

  • Rapid Pipeline Generation: Generated 8+ qualified customer meetings per week and 20+ Sales Qualified Leads (SQLs) within two months of launch.
  • Consistent MRR Expansion: Drove ~80% month-over-month MRR growth continuously across a 5-month trajectory.
  • Partner Distribution & M&A Exit: Established a dedicated US distributor partner channel before successfully negotiating an acquisition by an enterprise SAP consultancy.

Founder

Accessify AI
Product & Enterprise Outbound

Created an automated code scanner designed to flag WCAG and digital accessibility non-compliance directly in engineering pipelines.

  • High-Yield Enterprise Outreach: Architected precision LinkedIn outbound campaigns that booked 15+ qualified enterprise leads, including two of India’s largest private banks and major software companies.
CAPABILITIES & STACK

Core GTM motions & systems

01

Cold Email & Multi-Touch Outbound

SDR background with cold email outreach as primary strength. Operate scaled outbound infrastructure combining cold email and phone via 17+ warmed inboxes, Apollo.io, Instantly, and multi-dialer integrations.

Cold Email Instantly Apollo.io Multi-Dialers Deliverability
02

Claude-Powered GTM Automation

Maintain a Git repository of custom Claude skills and commands engineered for GTM research, copy formulation, and campaign workflows. Capable of deploying full end-to-end campaigns in 6 to 8 hours post-research.

Claude Skills Prompt Engineering Campaign Ops Git Automation
03

Deal Enrichment & Gong Intelligence

Automated enrichment pipelines that summarize inbound accounts, extract custom pitch angles, and match closed-won transcripts from Gong calls. Segregates clear ICP fits for AEs while routing edge cases to SDRs.

Gong Transcripts AI Enrichment Pitch Synthesis AE/SDR Triage
04

Inbound Routing & Speed-to-Lead

Engineered priority scoring and instant routing engines across multiple business units. Guarantees sub-15 minute response times globally and eliminates unowned opportunity backlog.

Speed-to-Lead Priority Scoring Multi-Product GTM Pipeline Ops
WHAT I OFFER

In 90 days, I’ll find your exact customer and build the engine to go after them.

  • Pin down your ICP: who buys, who doesn’t, and who your highest-LTV customers are.
  • Map the pain stack & market: build a high-priority account universe and map explicit buying triggers.
  • Build the outbound motion: pristine cold email infrastructure (17+ warmed inboxes, Instantly, Apollo), dialer setup, and conversion-tested messaging.
  • Automate enrichment & speed-to-lead: sub-15m response workflows, automated AI buyer briefs, Gong closed-won matching, and AE/SDR routing.
  • Turn it into pipeline: launch, measure, iterate, and transition a repeatable system that consistently fills your sales calendar.

Want the full story?

Let's discuss your ICP, pipeline bottlenecks, and outbound targets.

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